Smart Online Marketing Advice and Information [ADVANTAGE Membership Required]

What Makes A Great Website?

What Makes A Great Website? People call me and say "we have a great website but we just don't get any inquiries." Guess what? Your website isn't as great as you think. . . . more

Web PAGE Design Not Web SITE Design

Web SITE design is different in many ways than web PAGE design. Here are some tips to consider when designing each of the pages at your website. . . . more

One More Reason To Love Google: Free 411

I hate getting charged $2.00 to call Sprint 411. It should be free for what they charge me each month for cellular phone service. So there was a big smile on my face when I heard Google was offering 411 service for free. . . . more

10 Reasons To Join My ADVANTAGE Program

10 Reasons To Join My ADVANTAGE Program 1. You'll Get Better Results From Your Website 2. You'll Beat Your Competition 3. You'll Will Improve Your Search Engine Positioning 4.You'll Get Exper . . . more

Common Online Marketing Mistakes

Common Mistakes and Misunderstandings: Counting Hits . . . more


Your Biggest Online Challenges (The Next 12-18 Months)

To get the best results from your website and online marketing strategy going forward you'll need to know what you are facing. Here is what you're looking at as the biggest challenges to your online marketing strategy in the next 12-18 months. . . . more

FLASH and Search Engine Optimization

FLASH and SEO: I get a lot of questions about FLASH and how it fits into, or doesn't fit into, search engine friendly sites. Here's my .02 cents worth (and the truth!). . . . more

Fire, Ready, Aim: How Well Do You Know Your Marketplace?

Part of any business plan, or online marketing plan, must include a review of the marketplace. While not one of my favorite things to do, understanding the numbers, the statistics, and even sifting through some raw data, is what you have to do. The Wedding Report from Shane McMurray will save you hundreds of hours. . . . more

How Much Does It Cost To Build A Great Website?

I get asked this question 10x a week. Here is what you need to know. . . . more

Online Marketing Q&A

Questions From The Front Lines of Online Marketing. Google Sitemap, Traffic and Inquiries Off, Starting Out With PPC (Pay Per Click). . . . more

Where Are All Your Inquiries Going?

If your inquiries are off there's a good chance it's because your search engine positioning and rank is slipping. If you don't know where you are it's hard to figure out where you're going. Knowing where you are at Google, Yahoo!, and MSN is the first step to developing an effective search engine optimization strategy. . . . more

What Is Viral Marketing?

What is viral marketing? Can you use it? (YES!). Does it work (YES!) How does it work? How do you get it to work for your business? Its easier than you might think. . . . more

Is Your Website Ready For Your Next Visitor? (Part Three: Conversion)

Conversion is where the "rubber hits the road", as they say. Nothing means much if you aren't converting the brides who visit your website into phone calls or inquiries. . . . more