How Do I Start Blogging

There's a lot of buzz about Blogs and Blogging. Cut through it all and a Blog is just an online diary.

I tell people to think of their website as an electronic brochure that is mostly static while a Blog is an ongoing dialog with customers or potential customers that is published to more frequently.

You may update your website a few times a month while you probably post to your Blog multiple times each month (or week, or day!).

The benefits of Blogging include:

1) It's easy to do (you don't need your webmaster to do anything for you)

2) Creates more online visibility for your company/products/services

3) Connects you to "Web 2.0" and social networking

4) Easy to create and manage

5) It's free if you use Blogger

Here are a couple links to look at for more information about Web 2.0.

http://en.wikipedia.org/wiki/Web_2

http://www.youtube.com/watch?v=nsa5ZTRJQ5w

How do you start Blogging?

The easiest way is to use Blogger from Google.

Visit http://www.blogger.com and follow the directions.

I recommend you use a Google account (GMAIL.COM) to create your blog (vs. your regular email address) and consolidate all of your Google services/tools (Google Adwords, Google Analytics, Google Sitemap, GMAIL) into that account.

http://mail.google.com/mail/help/intl/en/about.html

Blogging is a smart way to expand your online visibility and to get better results from your overall online marketing to brides strategy.

Chris Jaeger
Book More Weddings
http://www.bookmoreweddings.com