Monday, August 13, 2007


Wedding Bands & Live Music: Give A Girl What She Wants

I thought I'd share some notes from a post I recently read on an online bulletin board - related to wedding bands. It was from a long-time band leader who was commenting on the Internet and how it has changed the business of providing entertainment for weddings. Marketing to brides was very different than in the past, in some ways, but not in others. All agreed the competition was very tough.

When it's all said and done, he said brides want:

1) A clean cut band

2) A wide repertoire

3) An ability to engage the audience

Simple, yes?

Sometimes we forget the basics.

If you're a band leader and have a web site for your wedding band, how well does your website communicate these three things?

Add to this message your unique value proposition and your website will be a "home run."

Chris Jaeger
Book More Weddings
http://www.bookmoreweddings.com

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