Online Wedding Planning Goes Mainsteam

Internet wedding planning is alive, well, and kicking. BIG TIME.

Ignore your online marketing or put it on the back-shelf and you'll be making a big mistake.

I hate to say "I told you so" but I've been saying this for more than a few years.

Not understanding this technology, how to use it effectively, or how it is changing and taking advantage of the changes... is no excuse.

97% percent of brides now use the Web in their planning, according to a recent research study by Questus (http://www.questus.com).

93% said they found ideas and brands there they wouldn’t have otherwise found.

The "echo boom" will create an even larger audience of bride/grooms, with a 22% projected growth over the next 15 years (Fairchild Bridal Group).

Today's average wedding costs over $22,000.

Traditional weddings are still the most popular.

85% will marry with a religious ceremony.

The average number of guests: 168