Google Explains Click Fraud

Here's a great video that talks about click fraud at Google Adwords. If you're concerned about click fraud on your campaign this video discusses what Google is doing about it.

Personally, I'm pretty comfortable Google is doing the right thing and keeping tabs on this. Adwords is their "golden goose" and I'm sure they want to carefully protect it.

http://videos.webpronews.com/2008/12/16/ses-chicago-google-explains-click-fraud/